You publish anyway. Each draft comes back with a link to include, the sentence it fits in, and the anchor ready to go. Placing it earns tokens. Links back to you happen on their own, and tokens come off your balance when one goes live. Nobody manages a spreadsheet.
Why $5? It keeps bots out, keeps the pool full of sites worth linking to, and pays for the basics: every site is crawled, scored, and re-checked every month. Your plan bills nothing until your first link is live. Once the club reaches critical mass, a subscription will be required, and by then most members will be getting back ten times what they pay in, in links they would otherwise buy one at a time. See plans and what a domain costs →
You start with 70 tokens, enough for your first link in. After that, links come from giving.
Built for teams that are always publishing.
If new posts go out every week, this fits into how you already work. If they don't, there's nothing here to match you into.
No per link invoices
A link never carries a price tag.
No spreadsheets
The club keeps count, so you never track "I linked to you, so link to me."
No three way trades
Earning and receiving are separate, so the site you link to is not the site that links back. That removes the footprint, and the reason to own a second domain.
No pages that exist to hold links
Every link lives in a post that was getting written anyway.
No outreach
You never email a stranger, and no stranger emails you.
That's the list. The rest of this page is what happens instead.
Six steps. Your team only touches two of them.
The next post on the calendar. Nothing extra gets written for us, but posts do have to keep going out.
draft
"how much does a metal roof cost"
The draft comes back with 3 to 5 suggestions: a member page worth pointing to, the sentence it belongs in, and the anchor text. Your writer picks one, or none.
"Standing seam costs more up front and lasts about twice as long."
Drop it into the sentence it supports. The anchor comes from the other site's own words, so it reads like your writer wrote it.
... which is why metal roof lifespan matters more than the sticker price.
We fetch the published page ourselves and check it. Nothing gets taken on trust, including our own plugin.
A verified link pays a whole number off a published table. What it pays depends on who linked to whom. No bidding, no haggling.
When your pages fit another member's draft, we suggest them. Their writer places the link, we verify it the same way, and the tokens come off your balance automatically. You don't request anything, approve anything, or pick anyone.
Then the next post starts it over. Publishing pace is what sets how many links come in.
Decline every suggestion if none of them are right. Nothing is ever published on your site by us. The whole process, in detail →
Why tokens exist: so nobody collects links while never publishing. Relevance decides the match. Tokens decide who goes first when several pages fit, and an account that stops placing links drifts down the list until it starts again.
Whole numbers off a published table, so you can work out any trade before you agree to it. See the full table →
Adding links is easy
Our WordPress plugin finds citations while you write and inserts the one you pick. The MCP server does the same inside Claude and other AI tools. Neither one can confirm a link, because we always fetch the page ourselves.
We are not a writing tool. Your writers stay yours, whether that is a person, an AI, or an agency. The plugin and the MCP server bolt onto whatever already produces your posts, so you never trade your writing process for your links.
$5 gets you in, on any plan. Starter runs $30 a month per domain. Whichever you pick, nothing bills until your first link is live, and we aim for that link inside 90 days.
Every site that joins your category after you is another site your posts can earn from. The expensive outcome is your competitors finding this first.
the math again
$200 a month covers every one of your 15 domains on the agency plan. About $200 buys one link almost anywhere else.
No emailing. No new processes. Keep publishing quality content and the system rewards you.
Running domains for other people means proving the work. Each domain gets its own report, built from the links that actually go live and stay live, and you share it under your own name.
Share it under your own name
Put your agency's name at the top. Nothing on the page mentions this club.
See what's live, and what stays live
Every link on the report shows when it went up and whether it's still there.
Add the links you built elsewhere
Log a link from anywhere else you work, so the report shows the whole picture, not only this network's part of it.
Every plan can build and preview a report. Sharing the link needs a plan that includes it. See plans →
A link is only worth having if the site giving it is worth hearing from. These rules are what the membership is: they keep out the things that make a link worthless, and they apply to every member the same way, including the ones who have been here longest.
Real sites, and nothing dressed up as one
Expired domains rebuilt to look like publications, pages spun from a template and a data feed, authority bought rather than earned, traffic bought from bots. All refused. About half the sites that apply do not get in.
Trust has to be earned, not just measured
A high rating with almost nobody reading the site is a warning sign, not a credential. We look at who a site already links to, whether a real business stands behind it, and whether it writes about one subject. A site whose organic traffic fell 50% or more over six months is declined until it recovers.
Every link is a citation, or it is nothing
It sits in a body paragraph that already makes the claim, and the sentence has to survive the link being removed. One link to another member per post, two if the post runs past 1,800 words.
No sales-word anchors, ever
No "best", "top", "cheap", "buy", "hire", pricing terms, "near me", or "[service] in [city]". On any plan, at any price, checked again every month.
No footprints
Two sites cannot link back and forth for 365 days, and the same pair cannot exchange again within 90 days. A pattern is the thing that makes a network visible, and a visible network is a liability to everyone in it.
Links stay live, and we keep checking
Every link is re-checked once a month for its first 6 months, against the standard it passed the first time. A dead one gives you 14 days to fix it before the tokens go back, and 90% of your links have to stay up for you to keep receiving.
These rules, and deliberately careful caps, are what keep taking part defensible. Read the full rules →
We read the site, not the score. A link only holds value because the site giving it turned other sites away, and every rule on this page exists to keep that true.
Members never contact each other. There is no messaging and no forum, and the other site stays anonymous until a link is live. Every suggestion and every check runs through the software.
You keep publishing.
Roughly one new post a month is the floor. Below that, there's nothing regular for the club to match you into.
You pass review.
About half of applicants don't get in. If your site wouldn't survive that review, a login won't help you.
We're new, and we'd rather grow slowly with sites worth linking to than quickly with sites that aren't. Apply and find out which side you're on.